A while back, I was reading an article (HERE) on the four major tech companies on the globe, which are Apple, Microsoft, Yahoo, and Google. Now we all know that Google is the king of search, Apple is the Leader in Gadgets, and well, as much as we all don’t want to admit it Microsoft has the throne on Software (right now anyway). What does Yahoo have to offer, besides after selling Hotjobs.com to Monster.com and losing the bid on Mint.com, well they have nothing, but a second ranked search engine and nothing cool of anything of the sort.
This sad but true story has lead to my rationale of thinking that Apple should cough up the small change of about 25 Billion dollars, which is only about 13% of Apple market cap depending on which day you decide to check the stock tickers. Any who, by looking at the chart below you can clearly see that Apple only lacks in online search, which they don’t have, but I think could make it better and way more marketable. I mean, let’s be real Apple is the research and market genius of our generation, and your fathers generation for that matter. I believe if Apple was to purchase Yahoo, at good “fair” market value, then they could easily turn that sinking ship around for the better.
So, the iDEAL situation for Apple is buy Yahoo, in my opinion anyway. Unless the financial books at Yahoo or Apple are so bad that 1; they cant afford it or 2; Yahoo is way too much trouble behind the scenes to “bailout”, there is no reason why this can’t be a happy takeover. Remember Microsoft wanted to buy Yahoo at one time, because it figured it could rival Google in the search space. So why not Apple?
